Marypaz

Significant growth of the brand thanks to its internationalization process in the online market

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MARYPAZ

Marypaz is one of the biggest shoe retailers in Spain and, since our collaboration began, they have expanded their activity to several European countries. Once we solved their performance issues, we carried out an internationalization process that brought along a profit growth and an improved brand positioning in a very competitive industry.

1. Objectives

What were their needs?

MARYPAZ

- Fix their platform performance issues

MARYPAZ

- Open their online stores in new countries

MARYPAZ

- Improve appearance and functionality in mobile environments

2. Strategy

Actions undertaken

  • Optimization and changes in their hosting system
  • Re-designing and implementation of a new platform
  • New multistore structure, allowing to open own stores
    in international markets

3. Achievements

MARYPAZ

Increase in overall visits

MARYPAZ

Increase in internationalization in the online market

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