Grupo Martí is the leading group in the Mexican sports sector. They have several stores, with the most important being www.marti.mx and www.fcbarcelonatiendaoficial.mx. Our improvements in their platforms performance and SEO played a vital role for their websites privileged positions in search engines.
1. Objectives
What were their needs?
Improve their platform performance
Facilitate and expand on new developments
Increase sales
2. Strategy
Actions undertaken
- - We executed a technical, overall
daudit of the platform to optimize it - - Existing platform had important optimization
and performance issues which were sorted out by implementing caching techniques - - Implementation of new capabilities to improve user experience
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3. Achievements
Sales growth associated with a better user experience
Customer satisfaction levels rose
